May 10 2007


Altierre Selected Top 100 Company for North America by Red Herring

Award Recognizes the 100 “Most Promising” Companies Driving the Future of Technology

SAN JOSE, CA — (MARKET WIRE) — May 10, 2007 — Altierre Corp., a provider of wireless infrastructure solutions for retailers, has been chosen for the Top 100 Award, a selection of the 100 private companies based in North America that play a leading role in innovation and technology.

“We are very honored to be selected for the Red Herring 100,” said Altierre CEO Sunit Saxena. “This award further validates our approach to creating a wireless infrastructure to bring the digital age to the stores, as well as the size of the market opportunity.”

Based in San Jose, CA, Altierre’s proprietary hardware and software platform is designed to solve critical problems for large retail chains. Altierre’s wireless solution features low-cost, long-range RFID technology and back-end data-management capabilities that efficiently deliver real-time, chain-wide dynamic pricing and shelf promotions, improve price accuracy, sharply reduce labor costs and enable targeted communications with customers and employees.

The Red Herring editorial board surveyed more than 800 closely evaluated companies that are leading the next wave of innovation throughout the North American region to identify the top 100 companies. The editorial staff rigorously evaluated these companies through a careful analysis of financial data and subjective criteria, including quality of management, execution of strategy, and dedication to research and development.

“We can see the exciting evolution of the technology sector reflected in the quality and variety of exceptional companies that we had to choose from, in putting our list together,” said Joel Dreyfuss, Editor-in-Chief of Red Herring.

Altierre was among the winning 100 companies announced at the Red Herring Spring event in Monterey, CA on May 1-3. The winners’ CEOs presented their innovative ideas and technologies to an audience of leading entrepreneurs, financiers and corporate strategists.

About Altierre Corp.
Altierre Corp., a leading provider of wireless infrastructure solutions for retailers, provides single-platform hardware, software and other IT solutions that enable chain-wide dynamic pricing, improved price accuracy, sharply reduced labor costs, and improved communication with consumers from the onset of the shopping experience to the point-of-purchase. Altierre is a Finalist for the Red Herring 100 Award, a selection of the 100 private companies based in North America that play a leading role in innovation and technology. Founded in 2003, Altierre is headquartered in San Jose, Calif. For more information, please visit

About Red Herring
Red Herring is a global media company which unites the world’s best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine, an online daily technology news service, technology newsletters and major events for technology leaders around the globe. Red Herring provides an insider’s access to the global innovation economy, featuring unparalleled insights on the emerging technologies driving the economy. More information about Red Herring is available on the Internet at

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Media Contact:
Jeff Fox
The Blueshirt Group